- Little Einsteins Preschool is the first in Indian preschool to expand into Europe and African Market
- Will be investing USD 500,000 for setting up local infrastructure and marketing
- To set up 20 pre-schools in UK and Africa by 2018
- Spread across 27 cities in India with over 57 pre-school centers, Little Einstein’s is the fastest growing Preschool in India
Little Einsteins, today announced its foray into European and African market when it entered into an agreement with a center in Hull, United Kingdom and another one at Polokwane, South Africa. The institute will also be investing USD 500,000 over the next one year towards setting up local offices and marketing. With this, Little Einsteins is well placed to expand its network of preschools in these countries along with an excellent local support system.
Talking about the foray, Vinit Srivastava, Co-founder, Little Einsteins, said,“While we had a lot of international chains coming to India to establish their presence, this would be the first Indian preschool chain to be going to developed nations. Little Einsteins has been a pioneer in providing preschool education under Mulitple Intelligence Framework, fostering an environment of creative, critical and divergent thinkers. To date, Little Einstein preschool has had over 5000 ignited minds pass out.”
“Identifying, developing and nurturing the kids as per their unique potential has been our guiding philosophy. During one of my visits to Sweden (Sweden is ranked number one globally in preschool education) and working with preschool owners there, I realized the opportunity for a better collaborative approach in preschool education across nations. Now with access to UK and South African talented and experienced partners, we should be able to develop and provide a better and safer place for our kids” Says Ms. Kopal Maheshwari, Chairperson at Little Einsteins.
Talking about future plans, Vinit Srivastava, further added, “We would be setting up around 20 preschools in Europe and Africa, by end of 2018. We are also in conversations with couple of other markets as well. We plan to work very closely with each preschool market, pick up the best practices and implement across. We recognize that our success is totally dependent on our partner’s success, hence we continue to work on strengthening our partner support system through operation excellence and technological innovations.”
Wendy, with her 25+ years of experience and considered one of the experts in early childhood education, based out of Hull, United Kingdom, is excited about this opportunity, “Now, the company has the opportunity to grow beyond the domestic borders, overseas. The Local partners have the opportunity to add valuable diversity to the setting and education of the children and to have an invaluable joining and sharing of curriculums to provide excellence.”
Commenting on the opportunity, Little Einstein’s South African partner, Christelle, “We are so excited about the future of Little Einsteins, as we have just partnered with Little Einsteins Franchise. Our future looks bright and we look forward to working together, educating children all over South Africa in a manner that will uphold a high standard of learning. We look forward to welcoming new franchisees on board and assisting and guiding them to also have a fun educational experience. Let’s create many years of safe, happy and fun learning for our children.”